On Cobblers' Children

The proverb is; "the cobbler's children are worst shod". (No relation to "load of cobblers", although that might also be apposite.)

I have just been trying to read around to provide some sound academic base for my stuff on the "Content and Process" distinction, so I have been looking at material on pragmatics and discourse in communication. One would assume that academics writing in this field would be aware of the ramifications of their work, and their texts.

So why is it all so badly written?